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Corporate Research Group (CRG) offers custom consulting to all sectors of the managed care industry, providing a strategic analysis of industry trends and company-specific solutions. Whether you are expanding into a new area or looking to gain a competitive edge in an existing market, a CRG market scan can provide the information you need to understand the challenges and opportunities you face.
With 15 years of experience in the managed care marketplace, CRG analysts have developed a strong rapport with key senior level executives. As a division of World Research Group, CRG also leverages speaker and delegate contacts from over 200 managed care conferences a year, providing insider perspective from numerous healthcare leaders worldwide.
We specialize in evaluating markets to help healthcare companies assess competitive threats and evaluate new opportunities for their products and services. Here are a few examples of consulting projects CRG has worked on:
- We helped a vendor to the managed Medicaid market assess the opportunity for its products and services in the commercial managed care market. This involved a commercial market segmentation and overview of key trends and opportunities.
- We provided a managed care vendor with a 10-year strategic visioning white paper helping to assess potential risks to the company’s core business from emerging technologies as well as potential growth markets and opportunities.
- We provided a PBM with a SWOT analysis for itself and its competitors, helping the company determine its future strategic direction.
- We provided the employee benefits member communications division of a leading health plan with a SWOT analysis for its line of services.
PBMs
CRG will provide a prospective outlook of market share, strategies, and trends in the PBM market to bolster your position as a leading player. A team of CRG analysts will conduct a market scan and SWOT analysis of leading PBMs specified by the client to determine demographic, medical and pharmacy integration trends, as well as, script growth and the role of specialty drugs. Legislative changes, future trends, and client-specific implications will be honed in on to formulate a strategic game plan going forward.
Key developments among independent PBMs and health plan-owned PBMS are determined using CRG's proprietary database, contacts, and search engines. Environmental scans will highlight profit drivers and instrumental factors for successful profit growth.
Health Plans
Are you trying to target a new market or launch a new product? Let CRG conduct a market analysis to pinpoint areas of opportunity as well as identify potential pitfalls. CRG also offers timely insights into how the current economic turmoil, sagging stock market performance and Presidential elections may affect your managed care organization and industry-wide prospects.
Employers
Whether its adoption of corporate wellness programs, on-site clinics, or consumer-directed health plans, employers are trying hard to lower long-term medical cost trends and optimize employee well-being and productivity. With any program, communication is critical. CRG will provide a scan of corporate communication strategies used by Fortune 500 firms and human resources consulting firms to help you determine how to reach out and engage employees in health and wellness programs.
Vendors
CRG offers managed care vendors customized market scans identifying knowledge gaps and needs assessment of your target audience. We will gather proprietary data from industry analysts and prospective clients to outline the unmet needs of your customer base. Our team of analysts will also use a multiple engagement strategy to assess market size, volume, and profitability among leading competitors.
CRG is not limited to the project descriptions listed above. Our suite of custom consulting is designed to suit the scope and project needs of the client. CRG aims to provide a comprehensive assessment of strategic areas of opportunity in a continuously evolving landscape.
For more information on our consulting services, please contact:
Carl Mercurio
Phone: 646-723-8020
Carl.Mercurio@corporateresearchgroup.com
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